The Truth About Starting a Business (That No One on Social Media Will Tell You)

Before you quit your job, drain your savings, or chase the next "big idea," read this. 700+ aspiring entrepreneurs already have.

700+ Copies Sold

So You Want to Start a Business

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If You're Starting a Business Based on What You See Online, You're Already Behind

Scroll through Instagram and everyone's a CEO. LinkedIn is full of "I quit my job and made 7 figures" posts. Twitter threads promise you can build a business in 30 days with just a laptop and a dream.

But here's what they don't show you:

The three months of zero sales while your savings disappear

The silent panic when cash flow runs dry and payroll is due

The isolation of being the only one who believes in your vision

 The brutal truth that most businesses fail—not because of bad ideas, but bad execution

You don't need more hype. You need the truth. And that's exactly what this book gives you

So You Want to Start a Business" - The No-BS Guide to Entrepreneurship

Written by someone still building, not someone selling the dream from a yacht.

This isn't a motivational book. It's not a step-by-step blueprint promising instant success. It's something more valuable: the unfiltered truth about what it actually takes to start and sustain a business.

I wrote this book five years ago—not as an expert looking down from the mountaintop, but as an entrepreneur still climbing, still learning, still making mistakes.

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BONUS - FREE CHAPTER

Not Sure Yet? Start Here

Get the first chapter free and see for yourself. No credit card. No commitment. Just straight talk about entrepreneurship.

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Meet the Author

I'm Olisa Umerah.

I'm not a business guru. I'm an entrepreneur who's been in the arena for years—building, failing, learning, and rebuilding.

I've started businesses from scratch. I've faced cash flow crises. I've made hiring mistakes. I've celebrated wins and survived losses. And I wrote this book to share what I've learned along the way.

My Background:

  • Founder, Symbolic Development Limited (Real Estate)
  • Author & Business Educator
  • Wealth Strategist for High-Net-Worth Individuals
  • 5+ years building and advising businesses

Your Investment in Clarity

For the price of two coffee meetings, get the insights that could save you years of costly mistakes.

Guarantee/Risk Reversal: "If this book doesn't give you more clarity on starting your business than any course, seminar, or social media thread you've consumed in the last year, I want to hear about it."

₦5,000.


✓ Full book (physical copy delivered to you)
✓ Lifetime access to author updates
✓ Applicable lessons across any industry
✓ Real-world frameworks you can implement immediately

TRUSTED BY ENTREPRENEURS & INVESTORS

What Our Clients Are Saying

We take pride in delivering not just advice, but results. Hear from entrepreneurs and investors who’ve experienced the impact of working with Olisa.

This book saved me from making expensive mistakes. Olisa doesn't sugarcoat anything, and that's exactly what I needed."

a woman sitting at a table with a laptop

Chidi O

Tech Startup Founder, Lagos

 "Finally, a book about entrepreneurship that doesn't feel like a sales pitch. Real insights from someone who's lived it."

man in black suit jacket sitting on chair in front of black laptop computer

 Amina K

Fashion Designer, Abuja

This book is for you if:

You're tired of theory and want real, actionable insights
You're about to start (or just started) and don't want to waste time on avoidable mistakes
You want to understand business foundations: finance, resilience, execution

This book is NOT for you if:

You're looking for a get-rich-quick scheme
You want someone to tell you it's easy
You're not willing to face hard truths

Frequently Asked Questions

Is this book relevant if I don't know what business to start yet?

Absolutely. This book helps you understand the realities of entrepreneurship so you can prepare properly before choosing a specific path.

Will this book guarantee my business succeeds?

 No book can guarantee success. But this one equips you with the clarity and tools to avoid common failures that kill most businesses in year one.

Is it practical or just motivational?

It's practical. Every lesson comes from real experience—mine and others'—with actionable insights you can apply immediately.

Do I need business background knowledge to understand it?

Not at all. It's written for beginners. If you can read this page, you can understand this book.

What format is the book available in?

Currently available as a physical copy, delivered directly to you.

How long does delivery take?

We process orders within 2-3 business days. Delivery typically takes 3-7 days depending on your location.

Stop Guessing. Start Building.

700+ entrepreneurs have already made the decision to start with clarity instead of confusion. Your turn.